Lead with your target role
Put the role you want and a short summary near the top, then follow with a skills section that translates past work into relevant terms such as SQL, reporting, or process analysis. Make the connection clear without implying that a previous job had a different title. Keep older duties brief and give the most space to recent analytics work and projects.
Show the work behind results
For each analytics achievement, name the business question, the tool or method you used, and what changed for the team. Use modest measures such as hours saved, reports produced, records reviewed, or teams supported. If you cannot verify a number, describe the scope and outcome plainly rather than estimating a percentage.
Make projects easy to inspect
Include one or two projects that resemble the work in the advert, with a short description of the data, tools, and finding. Link to a portfolio only if it is accessible and free of confidential employer data. For dashboards, add a brief written explanation so readers can understand your choices without guessing at the charts.
Place credentials in context
List a relevant certificate by its official name and issuer, and include completion dates if recent training helps explain your transition. A certificate can support your skills, but it does not replace examples of analysis. Leave out unrelated short courses, personal details such as age, and lengthy descriptions of duties that do not support the target role.